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List Building Strategies

by: EricDunbar on Date: Sun, 1 Aug 2010 Time: 1:46 PM

If you have product for sale it is important that you have a list of potential buyers. One of the most effective list building strategies at your disposal is Article Marketing. It is the one strategy that not only provides your business with the perfect online platform, but it helps you reach your target audience in a way that lets you share your knowledge while presenting you as an expert in your market. When utilized properly article marketing can be an incredibly effective strategy that anyone can use to develop a list of potential customers.


Article Marketing is one of the fastest methods available to reach the people that will be most interested in joining your list and purchasing the products and services that you offer. Article Marketing and list building work extremely well when used together to achieve your list building objectives.


Benefits of Article Marketing
Writing keyword focused articles will help you get your web pages ranked high in search engines like Google and Yahoo. Another key benefit of Article Marketing is that it will help generate highly targeted traffic from article directories.


Here’s how it works: Article directories allow you to submit articles related to your business, product or service. The articles that you submit include an author’s resource box, which is simply a short author’s bio that contains information about yourself and your business, including a link to your website or blog. You benefit directly when other publishers and webmasters reprint your articles along with your author’s bio.


By offering your readers a free gift like an eBook, eCourse or a report containing information about your product, the resource box gives you the opportunity to direct anyone who reads your article to join your list. You should always use both a direct link and anchor text in your resource box whenever possible as it will help you rank for your main keywords and phrases.


Effectiveness of Article Marketing
Article Marketing is an effective list building tool, but to be effectual you must create a regular publishing schedule and constantly work towards getting as many articles written and submitted to the major article directories as possible. The more articles you have in circulation, the more new subscribers you will obtain.


The best way to do this is to put aside an hour each day to write and submit articles. In the beginning it might take a little longer for you to write a good article, but with a little practice and dedication you will quickly get the hang of it and it will take less time for you to write a good quality article.


As an alternative way of effectively managing your time you could outsource the writing of your articles to a trained professional. This would allow you to focus more of your time and efforts on other list building methods. With completed articles, all you would have to do is simply submit them to major article directories and sit back and watch the subscribers and traffic roll in.


Here is a quick list of the top five article directories that you can submit your articles to:


- EzineArticles.com
- ArticlesBase.com
- GoArticles.com
- ArticleDashboard.com
- SearchWarp.com


Article Marketing is a proven way to build your list of subscribers and increase your sales potential. It is also an excellent way to build your confidence and gain the trust of your readers.


About the Author

Eric Dunbar is the owner and editor of Golden Entrepreneur, where you will find online business tips, articles and great software tools to grow your online business. Eric Dunbar is also the author of THE FACE OF A DEMON, referred to by many as “The Recovering Addict’s Handbook”, and editor of X-JOURNAL Blog




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