Concept Marketing Group Inc.

Common usability illnesses that weaken your user interface

There are hundreds of ailments that can attack your interface design and paralyze its usability. Below are a few common pitfalls to watch out for as you attempt to keep your user interface healthy and usable:

• Content difficulty: Websites that require users to read about products and services must have content that is not only easy to read but also easy to scan since users often scan websites for the information that they need. If your user interface has convoluted or complex information, users are likely to get frustrated and abandon it. So even if you think your user interface has a lot to say and all of it is worth reading, your users may not agree. And that is why you need to infuse your site with information that is simple, easy to scan, and to the point. If you feel like there is a breadth of information that users need to read, then provide links to detailed information—but don’t make that the focal point of your user interface design.
• Contact difficulty: A great site layout is nullified when users don’t have an easy method of engaging with it. One example of this is contact information. Maybe your users want to get in touch with you for more information about site services or they want to sign up for something you offer. Either way, if you do not make this process explicit and easy on your website, chances are that users will never reach their original goal and leave your site in desperation.
• Link difficulty: Linking is a crucial function of every website but if your links are difficult to locate or are too small (thus requiring too much effort to click on) then you need to make changes because users aren’t going to stick around if you aren’t able to take them anywhere.
• Search difficulty: Search boxes are one of the main features of a modern user interface design. Users look for them when they open a page. Searches provide users with an avenue of finding exactly what they want in the quickest possible way. Some user interfaces provide no search option or provide search options that are difficult to use or find. If you want your users to get where they need to get to sign up, make a purchase or find the information they require, then you had better focus on functioning search boxes.

If you are developing a user interface make sure you are fighting usability related illnesses with usability tests, a type of computer science medicine that allows you to eradicate usability problems and invigorate your website’s popularity and success. There is no perfect interface design all user interfaces can be continually improved and changed. If you keep fighting usability pitfalls at the forefront of your development process then you will find it easier to build a healthy site that will contribute to overall success and satisfaction.