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Marketing Strategies Articles


21: "Marketing During a Recession - Evolving to Survive and Thrive"
What’s the difference between an economic recession and recess at an elementary school? During recess the falls don’t hurt so bad. As a Marketing Strategist, Business Owners often ask me

22: Marketing Strategies: 7 Tips to Creating Success From the "Inside Out"
Why do most business owners fail to achieve their dreams and reach their financial goals? Is it a lack of motivation, a lack of drive or a lack of business know how? In my 12 years of coaching busine

23: Find the Prospects You Want: Targeting Your Customers
Who are your ideal customers - and how can you position your business so they'll choose you first? Marketing expert Patricia Fripp shares the 4 basic questions to ask yourself before your next campaig

24: Marketing Strategy for a Tough Economy
The business of marketing -- meeting needs profitably -- means recognizing and responding to customer priorities while controlling your own expenses. More so than ever, it is about giving people what


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