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Tips on Getting Customer Loyalty Programs

by: philipjackson on Date: Thu, 7 Apr 2011 Time: 8:39 AM

Do you often buy from the same stores? Do you tend to buy in bulk instead of making individual purchases? Have you been doing this practice for years but haven’t seen any benefits? If your answer to all these questions is yes, you’re probably qualified to get into a consumer loyalty program.

Consumer loyalty programs are marketing schemes promoted by different establishments so that clients utilize certain products and services as often as possible. These programs guarantee stores and companies more income as loyalty programs bring them more repeat business. Loyalty programs also give consumers the chance to enjoy bonuses or perks, such as a free trip or an appliance when they accumulate enough purchases from a certain store or establishment.

Applying for a consumer program is relatively easy because most establishments hand out application forms in their shops. The trickier part is in choosing which programs you should be getting into as there are hundreds of programs out there. For this reason, here are some tips to keep in mind.

Check your purchases

Consumer loyalty programs require you to garner as much points as possible from participating stores. Looking at your current buys helps determine which stores you regularly visit and which ones you buy from only occasionally. Take note of what you buy from these stores, too, because this information is vital in your decision. Some consumers may think they buy essential products from certain stores, but, in reality, they probably purchase only trinkets and other non-essential items.

Do your research

Different companies have different rules for their respective Consumer loyalty programs . Some companies award a $1 rebate for every $100 purchase, while others offer a point for every $100 purchase. Doing research helps because it allows you to determine the system that suits your buying style best and provides you with more advantages.

Decide whether to subscribe to few or multiple loyalty programs

Although consumer loyalty shouldn’t be limited to getting onto one program only, it’s still best to consider how many programs you’ll enter. On the one hand, entering fewer loyalty programs enhances your chances of reaping bigger rewards from the system because you concentrate on buying from fewer stores. On the other hand, getting into more loyalty program widens your choices and increases your chances to get more rewards from more stores.

About the Author

Visit ConsumerRewardSolutions.com for more details.

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