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7 Qualities of a Good Freelance Business Author
by: genarogarcia114 on
Date: Thu, 5 Jan 2012 Time: 1:08 AM
Here are 7 qualities it's best to find in the enterprise writer you hire:
Good SAMPLES. Anyone within the enterprise ought to have examples of the work they do. Look it over. In case you like their previous work, you will in all probability like what they do for you--even if they don't have work exactly like what you are looking for. A robust physique of labor in a single area typically translates into different areas as well.
Good ATTITUDE. Does the copywriter you are coping with have an upbeat, positive angle? Does she appear enthusiastic about your work, and about her job in general? It is arduous to overemphasize the significance of attitude on the subject of the people you hire. Someone with a optimistic outlook might be simpler to companion with, and certain will boost your creativity. Damaging folks drain your power and boring your inventive spirit.
Good EARS. A business author is there to put YOUR vision into words. She needs to listen and perceive your online business and your needs. Should you're having trouble getting her to hear your ideas, it is a good bet she won't produce work you might be joyful with. Find a copywriter who provides you with the chance to specific your ideas without unnecessary interruption.
Good QUESTIONS. Although an excellent enterprise author needs to pay attention nicely, she additionally needs to know how to ask good questions. What's a very good question? One which helps you each clarify your thoughts. One which helps you suppose more particularly, and fewer generally. One that makes sure you and the author are still on the identical page. Good questions up entrance usually mean higher results later on.
Good IDEAS. Once a good business author has listened to you, she doubtless can have ideas about bettering your company's communication. Hearken to what they need to say. Good writers learn something useful from every firm they work with. You do not have to incorporate their ideas; the final determination is at all times yours. However, your writer is usually a valuable ally as you take your enterprise to the following level.
Good RESEARCH. An excellent business writer wants to learn about your industry, and your house in it. Stable research may help you acquire an edge in your competition! Plus, it's easier than ever to do analysis on any matter imaginable. Any author who does not perform some research into your product or service is exhibiting signs of a bad work ethic. That's certain to point out up in his work at some point.
Good PRICING. "Good" in this case doesn't mean cheap. Enterprise writers who cost low rates typically produce low-high quality work. As an alternative, suppose value. How much is it price to your company to have materials that confirm that you are a top quality outfit? How many more gross sales might be generated since you purchased a professionally-produced gross sales letter? A very good business writer could also be costly now, however she will pay for herself time and again in firm picture and sales.
There are few guarantees within the enterprise world. You can by no means be utterly positive you've got hired the correct person for the job you need.
About the Author
Dugg's been doing time period paper writing since 2005. Check out his essay writing blog to get his insider's perspective of educational writing.
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