Barb FerrignoJan 28, 20193 min readFinance Hacks for MarketersSo you’re among the nearly 54 million freelancers in the U.S. and have proven you’re really good at making a living by offering your...
Barb FerrignoJan 28, 20194 min readHow to Successfully Market Yourself as a Thought Leader“A thought leader is an individual or firm that prospects, clients, referral sources, intermediaries and even competitors recognize as...
Barb FerrignoJan 28, 20193 min read6 Marketing Strategies Perfect for Your Bicycle BusinessIn order to stand out from the competition, not only should your bike shop provide high-quality services as well as products, but it...
Barb FerrignoJan 25, 20192 min readIntegrate Your Marketing Strategy By Utilizing Digital B2B Telemarketing Tools Cold calling, telemarketing, business cards, brochures, postcards, vinyl banners — For decades, Brick and mortar B2B businesses have used...
Barb FerrignoJan 25, 20191 min readB2B Telemarketing Has Evolved Back in the day, Business-to-Business telemarketing was an office-based version of the door-to-door salesperson, where phone operators...
Barb FerrignoJan 25, 20193 min readHow & Why to Conduct Market ResearchBusinesses have long used market research as a tool to become more successful and profitable. Market research companies provide...