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Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail,
email, lead generation, marketing, social media, and more. Come back often as we are adding content on
daily basis.
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How a Content Refresh Can Help You Stay Relevant
By: Elaine Ip If you’re a savvy digital marketer, you’ve probably been on the content marketing train for years. Bonus points for you,...
Barb Ferrigno
Jul 24, 20196 min read
3 views
1 Awesome Way To Create Great Content
By: Ellen Gomes Whether you’re fresh on the job— getting the lay of the land, or you’re a veteran at your organization, as a content...
Barb Ferrigno
Jul 24, 20196 min read
5 views
5 Free Marketing Tools That Could Help Make Your Content Go Viral
By Young Entrepreneur Council @yec By Syed Balkhi, founder of WPBeginner. Do you have trouble getting your content shared on social...
Barb Ferrigno
Jul 23, 20193 min read
6 views
4 Ways to Avoid Creating Content That No One Will Ever Read
By John Hall Co-founder and president, Calendar @johnhall Plenty of marketers would love to see their content go viral and reach new...
Barb Ferrigno
Jul 23, 20193 min read
2 views
How to Turn Your Book into a Year's Worth of Content
By Tanya Hall CEO, Greenleaf Book Group @tanyahall Though most entrepreneurs understand the value of a strong online presence, blogging...
Barb Ferrigno
Jul 23, 20192 min read
2 views
6 Types of Personalized Content That Will Wow Your Customers
By Amy Balliett Co-founder and CEO, Killer Visual Strategies @AmyBalliett Audiences today don't just want their content to be...
Barb Ferrigno
Jul 23, 20193 min read
7 views
Social Media Strategy for Content Marketing
Mayur Sethi Partner & COO, WittyFeed Content Marketing sails on the lines, it's about how you're creating the difference using the same...
Barb Ferrigno
Jul 14, 20193 min read
3 views
How to Take Advantage of Interactive Marketing Right Now
Deep Patel Serial Entrepreneur Interactive content is highly effective because it connects users with a brand on multiple levels....
Barb Ferrigno
Jul 14, 20196 min read
2 views
No Content Marketing? You Just Handed The Market To Your Competitors
Alex Ionides Managing Director, Silx Imagine that your competitors are putting out engaging, relevant, high-quality content almost daily....
Barb Ferrigno
Jul 14, 20193 min read
5 views
Building a Keyword-Driven Content-Marketing Strategy Is Key
Aaron Agius Search, Content and Social Marketer t’s a common misconception that SEO and content marketing are two mutually exclusive...
Barb Ferrigno
Jul 14, 20193 min read
8 views
These Tricks Can be a Great Boost to Your Content Marketing and PR Strategy
Fernando Angulo Head of International Partnership, SEMrush The line between PR and content marketing continues to blur as digital becomes...
Barb Ferrigno
Jul 14, 20194 min read
10 views
How to Boost E-commerce Business Using Content
Sachin Rajah Good content marketing is like a swan: seemingly effortless and graceful to the naked eye, but under the surface, there is a...
Barb Ferrigno
Jul 14, 20194 min read
5 views
3 Untapped Tactics to Drive Traffic to Your Content Marketing Campaigns in 2019
Toby Nwazor Consumer Goods Entrepreneur, Freelance Writer Have you ever considered sourcing content ideas from whatever your customers...
Barb Ferrigno
Jul 14, 20194 min read
6 views
Three Ways Content Marketing Boosts The Value Of Your Leads
Alex Ionides Managing Director, Silx Content marketing continues to be critical in improving the value of sales leads. Yet, according to...
Barb Ferrigno
Jul 14, 20194 min read
2 views
Five Steps to Creating a B2B Content Marketing Strategy
Honey Singh Co-Founder, #ARM Worldwide, CEO - PR and content marketing B2B is the modern shorthand for carrying out long time sales known...
Barb Ferrigno
Jul 14, 20195 min read
5 views
1 comment
How To Create a Content Management Workflow That Gets Results?
Written by: Andrew Stepanov You need to produce some content. You know when it’s due. But you’re sitting at your desk, staring at a blank...
Barb Ferrigno
Jul 12, 20194 min read
22 views
0 comments
11 Rules for Selecting the Right Content Management System (CMS)
By Dom Nicastro How important is selecting the right web content management system (WCMS)? Forrester analyst Ted Schadler, in his...
Barb Ferrigno
Jul 7, 20197 min read
54 views
Unlocking the Puzzle of Web Content Management Selection
By Dom Nicastro Web content management (WCM) has long served as the core technology for delivering content. "But now it's central...
Barb Ferrigno
Jul 7, 20193 min read
4 views
The surprising secret to standout content Marketing Campaigns
Here’s a quick quiz for content marketers: Let’s say you’ve worked tirelessly building a solid, fresh, relevant integrated campaign....
Barb Ferrigno
Jul 3, 20192 min read
7 views
0 comments
How Three Small Businesses Got Big Results with Content Marketing
by Marketing Tango If you think world-class content marketing is restricted to global companies with ginormous budgets, think smaller....
Barb Ferrigno
Jul 3, 20192 min read
8 views
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