Taking the Mystery Out of Venue Sourcing
By Madison Howard How do you typically find a venue for an event? Like a lot of planners, you may start with a Google search. From there,...
Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail, email, lead generation, marketing, social media and more. Come back often as we are adding content on a daily basis. If you would like to contribute, email us. We will respond withhin 24 hours.
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spagnolabarbara
- Dec 25, 2021
- 2 min
How to Keep Your Event Attendees in the Know
By Madison Howard Events are stressful, and not just for the people that plan them. One of the major obstacles for attendees when...
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spagnolabarbara
- Dec 25, 2021
- 3 min
The Best Ways to Promote Your Events
By Madison Howard Promotion is a critical part of any event and requires creativity and some advanced planning. To create the perfect...
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spagnolabarbara
- Dec 25, 2021
- 3 min
Meeting and Event Budgeting Made Easier
By Madison Howard After the actual event, the budget is one of the most highly scrutinized aspects of any planning process. Not everyone...
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spagnolabarbara
- Dec 25, 2021
- 3 min
There's Tech for That: Event Invites
By Madison Howard To print or not to print? While printed invitations are beautiful, they're also costly, easy to lose, and hard to...
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spagnolabarbara
- Dec 25, 2021
- 6 min
8 Event Marketing Trends to Watch Out for in 2022
By Saumya Chaudhary From the very first week of the global pandemic, event marketers and planners knew a big shift was coming. The world...
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spagnolabarbara
- Dec 25, 2021
- 6 min
The Importance of Hotel First Impressions
By Cvent Guest How can hotels give guests a good first impression when they’re checking in or interacting with the brand for the very...
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spagnolabarbara
- Dec 25, 2021
- 3 min
Raise your Survey Response Rates
By Cvent Guest Organizations use surveys to achieve many different goals. Whether they want to measure employee satisfaction, conduct...
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spagnolabarbara
- Dec 25, 2021
- 2 min
Online Survey Pitfalls: Double Barreled Survey Questions
Double-barreled questions A double-barreled question is when you combine two questions into one. Survey creators will do this in an...
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spagnolabarbara
- Dec 25, 2021
- 8 min
How to Ace Webinar Marketing: A Complete Guide
By Sudhanshi Parakh Webinars have evolved, pushed to new, engaging heights as technology continues to transform this traditional...
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spagnolabarbara
- Dec 25, 2021
- 2 min
Picture This: How to Choose Event Website Imagery
By Madison Howard Choosing the event website imagery requires attention to detail. It also requires adherence to theme. More than that,...
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spagnolabarbara
- Dec 25, 2021
- 3 min
Branding Your Event Website: 6 Things To Remember
By Madison Howard These days, it’s pretty likely that if you’re throwing an event, you’re going to create an event website. It’s...
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spagnolabarbara
- Dec 24, 2021
- 3 min
Copywriting Tips for Hotel Marketing Taglines That Resonate
What’s the power of a good tagline when marketing hotels online? Consider these timeless slogans and what they’ve done for their...
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spagnolabarbara
- Dec 24, 2021
- 2 min
Luxury Hotel Marketing: Copywriting Clichés and Smarter Alternatives
By Cvent Guest When it comes to hospitality marketing online, words carry a lot of weight. Your choice of words has the power to impact...
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spagnolabarbara
- Dec 24, 2021
- 3 min
What You Haven't Learned About Marketing a Conference Center
By Cvent Guest Conference centers are often confused with hotels or convention centers. If you have experience selling or marketing a...
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spagnolabarbara
- Dec 24, 2021
- 2 min
How to Elevate Visual Storytelling for Hotels 4 Ways
By Hannah Prince If it wasn’t posted on Instagram, did it really happen? It's a question that can haunt both venue managers and planners....
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spagnolabarbara
- Dec 24, 2021
- 2 min
Be Where the Planners Are: 3 Key Channels for Hotel Marketing
By Hannah Prince No matter what product or service you’re selling, it’s important to get in front of as many potential buyers as...
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spagnolabarbara
- Dec 24, 2021
- 3 min
How Hotels Can Use Technology to Reach Luxury Planners
By Cvent Guest With the luxury hotel market estimated to reach $115.8 billion by 2025*, it’s safe to assume that high-end meeting and...
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spagnolabarbara
- Dec 23, 2021
- 2 min
Using Digital Content to Sell Your Hotel's Destination
By Cvent Guest When creating hotel content for digital channels, making the hotel look good isn’t the only thing that sales and marketing...
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spagnolabarbara
- Jul 21, 2021
- 4 min
How to Maximize the ROI of virtual exhibitions in 2021
The percentage of virtual events has accelerated ever since the advent of the global pandemic. Whether you talk about conferences, trade...
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