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Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail,
email, lead generation, marketing, social media, and more. Come back often as we are adding content on
daily basis.
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Barb Ferrigno
Jan 29, 20194 min read
Which Is Better For Content Marketing: Deep Or Wide Content?
by Jason DeMers You have hundreds of variables to consider when writing content. Who is your audience? What is your end goal? What kind...
5 views
Barb Ferrigno
Jan 29, 20194 min read
Five Ways To Boost Your Online Content Strategy Right Now
by Matt Bowman President of Thrive Internet Marketing Agency, a full-service digital marketing agency offering Web Design, SEO, Social...
51 views
Barb Ferrigno
Jan 29, 20192 min read
Where Does Sales End And Content Begin?
Are you old enough to remember the prehistoric, or rather pre-Internet, days of marketing? Way back when, you had people like the Amway...
4 views
Barb Ferrigno
Jan 29, 20192 min read
Why Tying Content Marketing to Business Goals Benefits You & Your Customers
by Tango Marketing If you’re an integrated marketer who oversees content creation and marketing, there’s probably a nugget or two in here...
3 views
Barb Ferrigno
Jan 29, 20192 min read
Expand Your Reach and Tap Into a New Audience with Syndicated Content
by Marketing Tango When integrated marketers push their content onto new sites, or run synergistic content from other bloggers and...
3 views
Barb Ferrigno
Jan 29, 201916 min read
A Step-by-Step Guide to Writing a Content Marketing Strategy
by Jeffrey Kranz FROM BUFFER The good news: your boss or client is totally on board with your running content marketing. (SCORE!) The...
11 views
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Barb Ferrigno
Jan 29, 20192 min read
How The Content Improves SEO More Than The Keyword - Explained
When businesses and site owners think about SEO, the obsession is often with keywords. The reason is because we have become conditioned...
8 views
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Barb Ferrigno
Jan 29, 20193 min read
Boosting Your Organic Traffic Through Content Marketing
While PPC (pay per click) is still a valid tactic for getting more traffic on your website, surveys have shown that having a high-quality...
11 views
Barb Ferrigno
Jan 29, 20194 min read
3 Ways to Improve Your Content Marketing
by Thomas Smale Have you created a documented strategy for your content-marketing efforts? Are you already executing against it? Are you...
2 views
Barb Ferrigno
Jan 28, 20193 min read
Contract Management Tools and Tips to Help You Save Time
When you’re running a business, it’s necessary at some point to cover your venture and yourself with comprehensive, well-thought-out...
16 views
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Barb Ferrigno
Mar 10, 20164 min read
Can Content Be Great If It's Never Read?
by Neal Taparia If a tree falls in the forest, and no one’s around to hear it…does it make a sound? I know, you’re bored of this age-old...
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