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Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail,
email, lead generation, marketing, social media, and more. Come back often as we are adding content on
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15 Key Pieces of a Highly Effective Accounting Marketing Strategy
In today's competitive environment, accounting firms must go beyond traditional marketing methods to stand out and attract potential...
Barb Ferrigno
Oct 7, 20243 min read
Marketing Strategies & Tactics for Mid-Sized Enterprises To Scale
As businesses scale from $10 million turnover and above, their marketing strategy becomes increasingly complex and critical for...
Barb Ferrigno
Aug 20, 20244 min read
Top Strategies for Elevating Your Business Marketing
In today’s fiercely competitive market, standing out from the crowd is crucial for achieving business success. Effective marketing is...
Barb Ferrigno
Aug 19, 20244 min read
Creating Buzz: Effective Marketing Strategies for Emerging Travel Destinations
Image Source Travel is indeed a beautiful thing, as the world consists of numerous places that remain unseen and unknown to the...
Barb Ferrigno
Jul 29, 20244 min read
Real Estate Marketing Plan: 5 Key Strategies for Agents
Source: Freepik First things first - having a strong online presence is crucial for real estate agents. Most homebuyers now start their...
Barb Ferrigno
Jul 27, 20244 min read
16 Real Estate Marketing Ideas to Find Leads
Source: Freepik 16 Real Estate Marketing Ideas to Find Leads The housing market is facing uncertain times, and it is pretty challenging...
Barb Ferrigno
Jul 27, 20243 min read
How Companies integrate Green Marketing in Their Global Strategy and Why They do so
Green marketing has been part of the many strategies that brands, companies and businesses employ to keep their customers and attract new...
Barb Ferrigno
Jul 26, 20244 min read
Using Virtual Tours and 3D Walkthroughs in Real Estate Marketing
FreePik To do real estate marketing right today and stand out in a competitive market requires some "pulling a rabbit out of a hat" type...
Barb Ferrigno
Jul 11, 20244 min read
Creative Marketing Ideas for Open Houses
Freepik Open houses are an essential part of the marketing strategy for every real estate agent. It is an event that will make or break...
Barb Ferrigno
Jul 11, 20243 min read
Marketing Luxury Properties: Strategies and Challenges
FreePik When it comes to marketing luxury properties, a particular challenge arises, and marketers are looking to find new ways to...
Barb Ferrigno
Jul 11, 20244 min read
Mastering Selling the Farm: Marketing Strategies
What are some effective marketing strategies for selling a farm? In today's competitive market, selling farms in Mississippi requires...
Barb Ferrigno
Jun 22, 20244 min read
Master Self Storage Marketing Ideas: Comprehensive Guide
How can social media be utilized for self-storage marketing? Social media can be utilized for self-storage marketing by creating engaging...
Barb Ferrigno
Jun 22, 202411 min read
Marketing Automation Tools for Law Firms: Simplifying Outreach
Image Source Marketing automation is revolutionary for law firms aiming to reach out more effectively without the extra legwork. It’s all...
Barb Ferrigno
Jun 14, 20245 min read
Navigating the Future: Advanced Market Research Strategies for Modern Businesses
Image: Freepik Effective market research is the foundation of any thriving business strategy. By expanding and innovating your market...
Barb Ferrigno
Jun 5, 20243 min read
Unveiling the Reality of Addiction in the Marketing Sector
How prevalent is addiction in the marketing industry? Addiction in the marketing industry is more common than we may realize. The...
Barb Ferrigno
Jun 1, 20249 min read
The White Label Renaissance: Adapting to New Marketing Realities
Given that we are constantly operating on the wave of the latest, most innovative business circumstances in the digital world today, many...
Barb Ferrigno
May 14, 20244 min read
How Data Shapes Effective Marketing Campaigns
In the contemporary landscape of marketing, the paramount influence of data cannot be overstated. Every interaction, click, and purchase...
Barb Ferrigno
May 2, 20243 min read
Know your Target Audience: 5 Ways to Understand Your Customers’ Behaviour
Unsplash The first step towards your business growth is understanding your audience. You have to know why your customers choose your...
Barb Ferrigno
Apr 30, 20244 min read
Restoring The Retailer- Consumer Balance
In today's fast-paced consumer landscape, the dynamics between retailers and consumers have undergone profound shifts, driven by...
Barb Ferrigno
Apr 9, 20241 min read
Sustainable Product Development 101
In today's rapidly evolving world, the demand for sustainable products is at an all-time high. As consumers become increasingly conscious...
Barb Ferrigno
Apr 9, 20241 min read
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