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Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail,
email, lead generation, marketing, social media, and more. Come back often as we are adding content on
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13 Keys to Engaging the Audience at Your Next Conference Event
By Martina Cicakova Attendees are increasingly looking for event formats that will actively involve them, facilitate the learning...
Barb Ferrigno
Jun 3, 20206 min read
11 Keys to Event Advertising That Drives Your Target Audience to Convert
by Sophia Anderson A successful event isn’t just well-planned, it’s also well-promoted. Because your well-planned event isn’t going to go...
Barb Ferrigno
Jun 3, 20207 min read
13 Keys to Engaging the Audience at Your Next Conference Event
ByMartina Cicakova Attendees are increasingly looking for event formats that will actively involve them, facilitate the learning process,...
Barb Ferrigno
Jun 3, 20206 min read
5 Proven Ways to Respond With Winning Event Proposals That Close Deals
by Social Tables While identifying the right leads and responding to them quickly is essential in today’s climate, hotels and venues...
Barb Ferrigno
Jun 3, 20207 min read
Innovation: Pillar of the New Events Industry
Mazhar Nadiadwala Managing Director, Dome Entertainment Pvt Ltd Over the last few years, the events industry in India has experienced...
Barb Ferrigno
May 29, 20204 min read
Must-Know Event Planning Terminology
by Social Tables Explore Event Business Documents & Contracts The core documents and agreements that establish service agreements and...
Barb Ferrigno
May 28, 20207 min read
Success in the Hotel Industry: 8 Things That Keep You on Top
by Social Tables What makes a successful hotel? The key to success in the hotel industry is to continuously find new ways to exceed your...
Barb Ferrigno
May 23, 20203 min read
53 Proven Hotel Marketing Ideas & Examples to Win More Events & Group Business
by Social Tables Because the digital marketing landscape shifts so rapidly, it’s important that your hotel is using the best marketing...
Barb Ferrigno
May 21, 202020 min read
20 Details You Should Always Include on Your Event Website
by Social Tables An event website is practically a cost-free digital advertisement for the event you’re organizing. But even though it’s...
Barb Ferrigno
May 21, 20205 min read
4 Event Concepts That Dramatically Improve the Attendee Experience
by Social Tables Driven by the millennial mindset, attendee expectations are dramatically shifting the scope and strategy behind meetings...
Barb Ferrigno
May 21, 20205 min read
8 Innovative Ways to Get Sponsors for an Event
by Dan McCarthy If you plan on hosting an event, you’re also facing a big question: how are you going to fund it? Established companies...
Barb Ferrigno
May 13, 202010 min read
27 Unique Gala Ideas for the Ultimate Fundraising Event
by Dan McCarthy When you think of a gala, you probably imagine a formal, regal event. This might mean a black-tie dress code, catered...
Barb Ferrigno
May 12, 202010 min read
25 Convention Center Marketing Tips
by Maria Walda The Events Industry Council has determined that roughly 205 million people attend the over 1.8 million conventions that...
Barb Ferrigno
Apr 15, 20208 min read
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