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Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail,
email, lead generation, marketing, social media, and more. Come back often as we are adding content on
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How's Your Side-by-Side?
Stitch & Duet One of the ways to breathe some fresh air into your content on TikTok is by doing a Stitch &/or a Duet on TikTok. These 2...
Barb Ferrigno
Mar 24, 20232 min read
DYK the Avg Time Spent on TikTok?
The ‘New Language’ of TikTok TikTok came on the scene in 2016 and BLEW UP in 2020 when the world shut down. Creative people had no...
Barb Ferrigno
Mar 20, 20232 min read
Spice Things Up
Spice Up Your Bio: Use Emojis See what we did there? It's the emoji that means “I Love the Internet” If you’re looking to spice up your...
Barb Ferrigno
Mar 17, 20232 min read
OMG! Be Consistent!
Brand Continuity The Core of Your Brand is Its Identity! It is INCREDIBLY IMPORTANT to have your business/brand show up consistently all...
Barb Ferrigno
Mar 17, 20232 min read
TBH, You Gotta Have This
Does Your Profile Pic Matter? One of the first steps to do after joining a new social network is to upload a profile picture. A TikTok...
Barb Ferrigno
Mar 17, 20232 min read
What's Your Brand, Baby!?!
Best Practices With Your Logo Your company/business/brand LOGO acts as your company’s ‘face’ & allows people to connect with it and...
Barb Ferrigno
Mar 13, 20232 min read
Ugh! The Headshot
Best Practices with Your Head Shot I wanted to share w/ you the Best Practices w/ Your Head Shot Your headshot is the major part of your...
Barb Ferrigno
Mar 10, 20232 min read
How's Your TT PFP?
If you spend any time on Social Media, you, of course, see dozens of Profile Pictures. And in a nano-second, you may decide if they (the...
Barb Ferrigno
Mar 9, 20232 min read
Link-Link-and-Link Again
Integrating Other Social Media Channels One of the cool things about the TikTok App is you can ‘Cross Post’, i.e. connect/integrate...
Barb Ferrigno
Mar 1, 20232 min read
Who Are You? Who? Who?
== TikTok Bio == Having a strong, clear, easy-to-read TikTok Bio is an easy place to make sure that you are showing up loud and proud on...
Barb Ferrigno
Feb 27, 20232 min read
8 Tips to use Snapchat for Business and grow your business
The most innovative companies know that Social Media Marketing is the most effective way to connect with the audience. Many of them turn...
Barb Ferrigno
Feb 23, 20234 min read
What are hashtags: 5 pillars for SEO in social networks
You probably know what hashtags are. I will tell you 5 pillars to design a hashtag SEO plan that maximizes the organic reach of your...
Barb Ferrigno
Feb 23, 20235 min read
How does Zoom work? Advantages and features
Zoom or Zoom Cloud Meeting is an interface that provides video call services over the Internet through mobile phones or computers. Its...
Barb Ferrigno
Feb 23, 20234 min read
Do You Have a Handle On It!?!
What is a Social Media Handle? OK - this may seem ‘basic’, however, I wanted to give some simple info on this easy topic b/c a few people...
Barb Ferrigno
Feb 20, 20232 min read
Social Media Marketing Hacks Worth Trying This New Year
With social media marketing, you can always improve your strategy in one way or the other. Not surprisingly, brands and marketers invest...
Barb Ferrigno
Jan 23, 20232 min read
Create Collabs
For me, I am a ‘GROUP LERNER’ - I learn from other people & am not very good at being a ‘self-studier’!! One of the best suggestions that...
Barb Ferrigno
Jan 19, 20232 min read
Top Social Media Content Creators
What is the secret of Instagram's success? It is unquestionably the diversity and originality of the video elements added there. Users...
Barb Ferrigno
Dec 6, 20224 min read
What Are the Key Steps Involved in Social Media Marketing?
Most categories and companies need to use social media as a crucial marketing medium. When it comes to using digital marketing, the issue...
Barb Ferrigno
Nov 19, 20223 min read
Get More TT Views: Do These 2 Things
Stitch & Duet One of the ways to breathe some fresh air into your content on TikTok is by doing a Stitch &/or a Duet on TikTok. These 2...
Barb Ferrigno
Nov 17, 20222 min read
YouTube Shorts Insights for Marketers!
One of the most viewed social media platforms with a huge subscriber base must be Youtube, with more content creators and viewers pouring...
Barb Ferrigno
Nov 17, 20223 min read
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