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Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail,
email, lead generation, marketing, social media, and more. Come back often as we are adding content on
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How OCR Tools Can Improve Your Digital Marketing
Are you concerned about your company's digital marketing strategy? and determining how it can help with digital marketing. There are no...
Barb Ferrigno
Nov 14, 20234 min read
Perfect Customer Experiences Today
by Idit Aloni As we all know, the field of customer experience is undergoing significant changes. Technology, data and the essential...
Barb Ferrigno
Nov 13, 20233 min read
Loyal Customers Should Be Your Most Forgiving Customers
by Idit Aloni Every organization strives to create perfect experiences, putting in place the systems that create the ultimate journey for...
Barb Ferrigno
Nov 13, 20232 min read
How to Ensure Every Customer Interaction is a Positive One
by Yair Lehrer Nothing is more frustrating than receiving that call. An anonymous number jumps up on the screen at the most inconvenient...
Barb Ferrigno
Nov 13, 20232 min read
Four Reasons Why Now is the Time to Move to the Cloud
by Liron Golan The cloud’ is one of the most popular topics in our industry today. Before I start diving into the benefits of cloud, I...
Barb Ferrigno
Nov 13, 20233 min read
Why bother to get to know your customer
by Liron Golan Why bother to get to KNOW your customers? In the past, service providers were in a position of authority. Customers who...
Barb Ferrigno
Nov 13, 20232 min read
Digital vs Physical: Who Drives the Customer Experience?
by Nevo Peretz Today's consumers expect an effortless and personalized experience; they are used to digital experiences provided by the...
Barb Ferrigno
Nov 13, 20233 min read
My customer service is NICER than yours!
by Liron Golan The voice of the customer is probably the most important thing for any organization to look at. That voice can help...
Barb Ferrigno
Nov 13, 20232 min read
How Digital Transformation Drives the Customer Experience?
by Nevo Peretz It seems everyone's talking about Digital Transformation. In fact, many reports indicate that digital transformation is...
Barb Ferrigno
Nov 13, 20232 min read
Customer Experience - A Look into the Future
by Ryan Ofek For any business the ability to see into the future is something they would probably pay millions for. To know the future...
Barb Ferrigno
Nov 13, 20234 min read
Houston, do we really have a customer experience problem?
by Rafi Kretchmer "Yes. Yes. It is working now. Thank you! I really appreciate your professionalism and attitude". When managed in the...
Barb Ferrigno
Nov 13, 20232 min read
The Best Complaint is No Complaint
by Yohai West In the last two posts, we discussed how analytics-driven complaint management can help 'put out fires' and satisfy the...
Barb Ferrigno
Nov 13, 20233 min read
‘Your Call is Important to Us.’ Seriously?
by David Binny Sixteen minutes! Yep, 16 minutes of my life until someone answered my phone call to the customer service line. Seriously....
Barb Ferrigno
Nov 13, 20233 min read
How to Save on Your Bottom Line While Improving Customer Experience
by Yair Lehrer For service providers, customer experience is the key to success. In fact, Gartner predicts that by 2016, 89% of...
Barb Ferrigno
Nov 13, 20232 min read
Do you set up your customers on a blind date?
by Nevo Peretz Many blind dates aren’t very successful. We all know that. But in today’s digital world blind dates are becoming a thing...
Barb Ferrigno
Nov 12, 20232 min read
Pomelo: The Next Generation of Online Remittance
Source: Pomelo IG It should be easy to send money to family back home. So many people grind every day to support loved ones in the...
Barb Ferrigno
Nov 12, 20235 min read
The 6 Faces You See in Every Meeting and What They Really Mean
by Melissa Moore Whether you're addressing a room full of people or talking to somebody one-on-one, making a presentation can be a...
Barb Ferrigno
Nov 11, 20234 min read
Curious How Analytics Can Impact Your Quality Management
by Chris Bauserman Have you noticed all the hype around using analytics in quality management, but haven’t utilized it in your...
Barb Ferrigno
Nov 11, 20232 min read
Businesses Are Confident in AI — but Consumers Are More Cautious
by Heather Hughes Artificial intelligence (AI) has the potential to transform contact centers. It’s safe to say that we’re at an...
Barb Ferrigno
Nov 11, 20232 min read
3 Ways to Provide Success When Handling Rude Customer Interactions
by Laura Bassett As I searched for ways to discipline my accident-prone, very determined, yet very sensitive and sometimes diva-like...
Barb Ferrigno
Nov 11, 20233 min read
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