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Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail,
email, lead generation, marketing, social media, and more. Come back often as we are adding content on
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Navigating the Complexities of PPC: Key Challenges and Solutions
Pay-per-click (PPC) advertising has become a cornerstone of digital marketing strategies, allowing businesses to drive targeted traffic...
Barb Ferrigno
Jul 10, 20233 min read
Unleash the Full Potential of Your Ads: Google Ads' Automated Bidding
In the fast-paced world of digital advertising, efficiency, and effectiveness are paramount. Advertisers are constantly seeking ways to...
Barb Ferrigno
Jul 10, 20233 min read
Common Real Estate ProjectManagement Mistakes To Avoid
Real estate is growing rapidly, and even one mistake can lead to poor results. People are taking every possible step to keep their...
Barb Ferrigno
Jul 6, 20232 min read
A Guide on the Cost of Designing and Developing Your Mobile App
Source: Unsplash When contemplating the development of a mobile application, one of the primary considerations is the associated cost....
Barb Ferrigno
Jul 6, 20235 min read
Guests like This is why people Listen!!
Hopefully, my podcast is leading you to greater freedom in Trade Shows! (whatever that means for you...) There's no better way to...
Barb Ferrigno
Jul 5, 20232 min read
Waaaay more powerful than Social Media
Have you ever gotten frustrated with the engagement on your social media posts? Seems like one day you put up a post and get hundreds of...
Barb Ferrigno
Jul 5, 20232 min read
Creating a Winning Pitch: How to Attract Private Equity Investors to Your Business
Image Source Private equity investors can provide an invaluable source of capital for small businesses looking to scale and grow. Not...
Barb Ferrigno
Jul 5, 20234 min read
The Intersection of Engineering Education and Artificial Intelligence
Source: Unsplash In today's rapidly advancing technological landscape, the fields of engineering education and artificial intelligence...
Barb Ferrigno
Jul 2, 20237 min read
The Internet Of Things (IoT) And Its Applications In Engineering
Source: Unsplash This blog, "The Internet of Things (IoT) and its Applications in Engineering" will delve into the realm of IoT and its...
Barb Ferrigno
Jul 2, 20236 min read
The Role Of Data Analytics in Engineering
Source: Unsplash Data analytics in engineering is a broad field that includes many different ways to look at, understand, and show...
Barb Ferrigno
Jul 2, 20235 min read
How to Boost Customer Loyalty with Live Chat Support Systems?
Live chat support has become an indispensable tool for eCommerce businesses to deliver exceptional customer experiences in today's...
Barb Ferrigno
Jun 29, 20236 min read
Optimize Your Branding Strategy
With the ever-changing business landscape, it's vital to stay ahead of the curve and continually adapt to new trends. Many businesses are...
Barb Ferrigno
Jun 27, 20233 min read
How Does Media Training Prepare Leaders for Crisis Communication?
Business, government, and institution leaders handle numerous responsibilities to keep their organizations running like a well-oiled...
Barb Ferrigno
Jun 27, 20234 min read
5 Essential Tips for Selling Your Car Quickly and Getting the Best Trade-in Price
Selling your car can be a daunting task, especially if you're looking to make a quick sale while also securing the best trade-in price....
Barb Ferrigno
Jun 27, 20233 min read
Discovering The Hidden Benefits Of ChatGPT In The World Of Communication & Marketing
Introduction Artificial intelligence(AI) and machine learning have come vital tools in a variety of areas ranging from healthcare and...
Barb Ferrigno
Jun 27, 20234 min read
How To Improve Student's Learning Skills
Source: Unsplash Welcome to a guide on enhancing students' learning skills! As educators, parents, or individuals seeking personal...
Barb Ferrigno
Jun 26, 20234 min read
Shelton Haynes on Environmental Stewardship During Massive Construction Progress
Revitalizing an island in the East River can be enough of a challenge, but Roosevelt Island Operating Corporation CEO Shelton Haynes...
Barb Ferrigno
Jun 23, 20232 min read
5 Wise Tips to Take Your Trade Business to the Next Level
image source The trading industry is a diversified, evolving, and demanding one. Scaling your business is probably one of your top...
Barb Ferrigno
Jun 23, 20233 min read
6 Tips for Business Owners Looking to Rent Out Commercial Property
Renting out a commercial property is a nice way for you as a business owner to get a steady income stream and potential long-term growth....
Barb Ferrigno
Jun 23, 20233 min read
How to Set Up a Cloud Server Backup Plan
A robust cloud server backup plan is essential for any business that relies on its data, regardless of size. Whether it’s customer...
Barb Ferrigno
Jun 23, 20233 min read
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