(2/7) NRT's Video Tips. 7 Reasons Why Authenticity Matters. #2 B Tru 2 U
Not sure where to start when CREATING AUTHENTIC VIDEOS for your brand?
Well, it all starts with YOU & YOUR BRAND!
Here are 4 KEY QUALITIES CONSUMERS SEEK OUT in the brands they connect with:
ORIGINALITY: Being you & your brand’s authentic self!
INTEGRITY: Doing the right thing for your customers and your brand!
RELATABILITY: Be real and relatable to your audience!
TRANSPARENCY: Presenting your most honest self… even the imperfections!
Leaning on your BRAND’S CORE VALUES, VOICE, AND ESSENCE will always help you create authentic video content that your audience is sure to connect with.
Let your authenticity shine through… besides, it’s what makes you YOU! I Got Your Back With that being said, I got your back - reach out to me and Connect!
Louie Bischoff - Owner Louie lives in the Phoenix, AZ area. She has had the opportunity to work directly with Facebook/Instagram in their SMB Advertising Area - where she learned many tips & tricks to make the 'algorithm your friend' for ads!! She has had her own marketing business with small business clients located throughout the world on and off since 2006, with an emphasis on Social Media Marketing and Marketing Strategy, Louie has her MBA in International Marketing from Thunderbird School of Global Management. Prior to focusing on Digital Advertising, she built a career in the consumer product industry as a Product Manager. Louie was an award-winning adjunct faculty member at Thunderbird Graduate School where she has taught Business Communication/ Business Writing classes. She also lived overseas in Taipei, Taiwan for six years while teaching business communications with international companies. In addition to her MBA in International Management, she has her BA in Broadcast Journalism/English (minor) from the University of Arizona. Louie has two teenage sons.