top of page
Articles Library

2023 Trends that are Changing the Healthcare Industry



The healthcare industry is a vital sector of the economy, which plays a crucial role in maintaining the health and well-being of individuals and communities worldwide. This burgeoning industry encompasses an array of services and professionals, ranging from hospitals, clinics, and nursing homes to solo practitioners, nurses, and medical insurance companies.


However, despite its importance, the healthcare industry is currently facing a range of challenges that threaten to impede its ability to provide quality care to patients. One of the major challenges is the rising cost of healthcare. With healthcare costs increasing at a faster rate than overall inflation, many individuals and families are struggling to afford the care they need.

Another significant challenge is the shortage of healthcare professionals, particularly in certain areas and specialties, which can lead to difficulties in accessing care, along with increased burnout among healthcare professionals.


The healthcare industry is also facing unique challenges related to the ongoing COVID-19 pandemic, which has put a strain on the modern healthcare system despite rapid advancements in medical technology. This has highlighted the need for more resilient and adaptable systems.


Luckily, technology is playing a critical role in solving many of these problems. From reducing costs to improving patient outcomes, modern technology is helping to address some of the most pressing challenges in the healthcare sector.


Safer and More Efficient Provider Verification

Credentialing technology, also known as provider enrollment software, is a technology that is used to verify and manage the credentials of doctors, nurses, and other healthcare providers. This includes verifying their education, licensure, and work history, as well as monitoring their ongoing professional development. The process of credentialing is a critical step in ensuring that healthcare providers are qualified and capable of providing safe and effective care to patients.


Credentialing technology works by automating the process of verifying and managing provider credentials. This typically involves using a web-based portal where healthcare providers can enter and update their information, such as their education and licensure. The software then verifies this information with relevant third-party sources, such as state licensing boards and the National Provider Identifier (NPI) database. Once the information has been verified, the software can be used to monitor the provider's ongoing professional development and flag any issues that may arise, such as lapsed licenses or disciplinary actions.


One of the major benefits of using credentialing technology is improved efficiency. By automating the process of verifying and managing provider credentials, healthcare organizations can save time and resources that would otherwise be spent on manual verification and monitoring. Additionally, the technology can help to prevent errors and fraud, which can potentially cause serious consequences for both patients and providers.


Another benefit of credentialing technology is cost savings. By automating the process of credentialing, healthcare organizations can reduce the costs associated with manual verification and monitoring. Additionally, by using the technology to identify and flag issues with provider credentials, organizations can avoid the costs associated with malpractice claims and other legal issues.


Healthcare organizations are already using and planning to use credentialing technology in various ways. For example, many hospitals and health systems are using technology to verify the credentials of their medical staff, including physicians, nurses, and other healthcare professionals. Additionally, many insurance companies and managed care organizations are using the technology to verify the credentials of providers in their networks. There are also many healthcare organizations that are planning to use the technology in the future to improve the efficiency and effectiveness of their physician credentialing processes.





Expanded Use of Telehealth Services

Telehealth services, also known as telemedicine, refer to the use of technology to provide healthcare services remotely. This can include virtual consultations, remote monitoring, and remote diagnostics. Telehealth can be delivered through a variety of platforms, such as video conferencing, phone calls, and text messaging, and it allows healthcare professionals to provide care to patients without the need for an in-person visit.


One of the major benefits of telehealth services is improved access to care for remote and underserved populations. By providing healthcare services remotely, telehealth can help to overcome barriers such as distance, transportation, and mobility issues, which can make it difficult for patients to access care. Additionally, telehealth can help to reduce the spread of infectious diseases by reducing the need for in-person visits.


Another benefit of telehealth services is the convenience it offers to patients. Telehealth can be used to provide a wide range of services, from routine checkups to specialized care, which can be received from the comfort of patients' homes. This can be particularly beneficial for patients who have difficulties leaving their homes, such as those with mobility issues or those who are quarantined due to a contagious disease.


Healthcare organizations are currently using and planning to use telehealth services in various ways. For example, many hospitals and clinics are using telehealth to provide virtual consultations for patients with non-urgent conditions such as minor illnesses and injuries. This allows patients to receive care without the need for an in-person visit and can reduce the burden on emergency departments.


Additionally, many health systems are using telehealth to provide remote monitoring for patients with chronic conditions, such as diabetes and hypertension, which allows healthcare professionals to monitor patient's health remotely, and can help to prevent complications and hospitalizations. Telehealth services are also being used to provide mental health services, such as therapy and counseling, and to provide follow-up care for patients who have been discharged from the hospital.


Analyzing Large Amounts of Data

Artificial Intelligence (AI) and Machine Learning (ML) are technologies that enable computers to learn from data and perform tasks that would typically require human intelligence, such as recognizing patterns and making predictions. In healthcare, AI and ML can be used to analyze large amounts of patient data, identify patterns, and make predictions about patient outcomes. This can be valuable in areas such as disease management, drug development, and patient care.


One of the ways AI and ML can be used in healthcare is through the analysis of patient data to identify those at high risk of a particular disease. This can help healthcare providers to target their resources more effectively and can also help patients to take proactive steps to prevent disease.


Additionally, AI and ML can be used to identify new drug targets and optimize drug development. For example, AI algorithms can be used to analyze large amounts of data from clinical trials to identify promising drug candidates, and ML models can be used to predict how patients will respond to different treatments.


Another way AI and ML can be used in healthcare is through the analysis of medical images, such as X-rays, CT scans, and MRIs. AI algorithms can be trained to recognize patterns in medical images, such as the presence of tumors or other abnormal conditions, which can help to improve the accuracy of diagnoses and reduce the number of false positives.


The benefits of using AI and ML in healthcare include improved disease management, drug development, and patient care. By using these technologies to analyze large amounts of patient data, healthcare providers can gain a better understanding of disease patterns and risk factors, which can help them to make more informed decisions about patient care. Additionally, by using AI and ML to optimize drug development, healthcare organizations can develop more effective treatments more quickly and at a lower cost.


Healthcare organizations are already using and planning to use AI and ML in various ways. For example, many hospitals and health systems are using AI algorithms to analyze patient data to identify those at high risk of disease, while many pharmaceutical companies are using AI and ML to optimize drug development. Additionally, many healthcare organizations are planning to use AI and ML to improve the accuracy of medical diagnoses and to automate routine tasks, such as appointment scheduling and medical billing.


Cybersecurity and Increasing Data Privacy

Healthcare cybersecurity is becoming an increasingly critical issue as more and more patient data is being digitized and stored electronically. There are several cybersecurity trends in the healthcare industry to expect this year. One major trend will be the increasing use of AI and ML to detect and prevent cyber-attacks. These technologies can be used to monitor network traffic, identify potential vulnerabilities, and respond to threats in real time. As the sophistication and frequency of cyber attacks continue to grow, AI and ML will be key tools for ensuring the security of patient data.



While automation can help prevent attacks, the importance of staff training and education are as crucial as ever. Many cyber-attacks are the result of human error, such as employees falling for phishing scams or using weak passwords. In response, healthcare organizations will need to prioritize training and education to ensure that staff members are equipped with the knowledge and skills they need to protect patient data. This might involve regular cybersecurity training sessions, phishing simulations, or other forms of awareness-raising. By investing in staff training and education, healthcare organizations can help prevent cyber attacks and protect the sensitive data of their patients.


Lastly, data privacy in healthcare will continue to be a priority. Healthcare organizations are turning to dedicated servers as a way to enhance data privacy and reduce the risk of cyber attacks. By using a dedicated server, healthcare organizations can ensure that their data is not being shared with other entities and that they have full control over security measures such as firewalls and encryption. Dedicated servers also provide healthcare organizations with the flexibility to customize their IT infrastructure to meet their specific needs. With dedicated servers, healthcare organizations can enhance their cybersecurity posture and protect the sensitive data of their patients.


Individualized and Accessible Patient Care

The healthcare industry is constantly changing and there are many new trends that are expected to emerge. For example, value-based care is a healthcare delivery model that focuses on providing care that is high-quality, patient-centered, and cost-effective. The goal of value-based care is to improve patient outcomes and reduce costs by emphasizing preventive care and chronic disease management, and by providing care that is tailored to the needs of individual patients. The trend of value-based care is expected to see growth in 2023 as healthcare organizations look for ways to improve patient outcomes and control costs.


Patient engagement, especially during a time of telehealth growth, will be especially important to pay attention to throughout the coming years. Patient engagement refers to the active involvement of patients in their own care, and it can include things like shared decision-making, patient education, and self-management. By involving patients in their own care, healthcare organizations can improve patient outcomes and reduce costs by promoting healthy behaviors, preventing complications, and reducing the need for hospitalization.


Digital health is another trend that is expected to see growth in 2023. Digital health refers to the use of technology to improve healthcare, and it can include things like telehealth services, electronic health records, and mobile health apps. By using digital health tools, healthcare organizations can improve patient outcomes and reduce costs by providing care that is more convenient and accessible, and by using data to inform decision-making.


The potential impact of these trends on the healthcare industry and patients is significant. With the implementation of technology and innovative healthcare delivery models, healthcare organizations and patients alike stand to benefit from improved access to care, reduced costs, and better patient outcomes. With the healthcare industry constantly evolving, it is important for organizations to stay up-to-date with the latest trends and technologies, in order to provide the best possible care for patients.


40 views

If you enjoyed this article, receive free email updates!

Thanks for subscribing!

Join 20,000 subscribers who receive our newsletter with
resources, events and articles

Thanks for subscribing!

bottom of page