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Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail,
email, lead generation, marketing, social media, and more. Come back often as we are adding content on
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Skyrocket Your Website's Traffic With These 5 Easy Content Marketing Tactics
GARRETT MOON, CO-FOUNDER AND CEO, COSCHEDULE Finding success with content marketing doesn't have to feel like rocket science. Sure, it's...
Barb Ferrigno
Jun 29, 20203 min read
6 views
3 Emotions Your Marketing Needs to Move Your Customers to Action
SONIA THOMPSON, CONSULTANT, SPEAKER, AND CEO OF THOMPSON MEDIA GROUP Consumers are bombarded with an abundance of marketing messages and...
Barb Ferrigno
Jun 29, 20203 min read
6 views
How to Optimize the Content on Your Website
PETER ROESLER, PRESIDENT, SMALL BUSINESS SEO Figuring out what approach you want to take with your online marketing efforts is not easy....
Barb Ferrigno
Jun 29, 20202 min read
4 views
How to Customize Your Content Strategy for Unparalleled Success
TANYA HALL, CEO, GREENLEAF BOOK GROUP We're often told that slow and steady wins the race, and that repetition is key, but that's not the...
Barb Ferrigno
Jun 29, 20203 min read
6 views
Creating a Content Marketing Strategy? Here Are 3 Tips You Should Always Follow
ROBBIE ABED, AUTHOR, WRITER, AND FOUNDER OF FIREMEIBEGYOU.COM I've had the pleasure of leading many content teams, and I learned a few...
Barb Ferrigno
Jun 29, 20203 min read
1 view
Doing Content Marketing the Right Way to Achieve Maximum Impact
HILLEL FULD, TECH MARKETER AND STARTUP ADVISER If you are a marketer or an entrepreneur and have not considered producing industry...
Barb Ferrigno
Jun 29, 20203 min read
2 views
How B2B Companies Can Leverage Subject Matter Experts For Content Marketing
Lauren Fairbanks Lauren is the CEO of S&G, a content marketing agency that helps brands connect and engage more effectively with their...
Barb Ferrigno
Jun 25, 20204 min read
11 views
How To Turn Ad Clicks Into Customers With Content Marketing
Dave McIndoe Founder and President of Netwave Interactive Marketing, a branding, strategic and creative marketing agency. In a previous...
Barb Ferrigno
Jun 25, 20203 min read
3 views
Three Questions Every Content Marketer Should Answer Before Writing The First Word
Cori Linder VP of Marketing at Retail Realm, overseeing all global brand marketing activities and communication strategies for the...
Barb Ferrigno
Jun 25, 20204 min read
6 views
Building Your Empire With Simple Content Marketing Tactics
Christopher Foerster Chris Foerster is a digital marketer at Fremont College and founder of the website My News Tips. The way products...
Barb Ferrigno
Jun 25, 20203 min read
1 view
Biggest content marketing trends in 2020
Content marketing is one aspect of online presence that is always changing. What was popular last year is suddenly obsolete, and new...
Barb Ferrigno
Jun 14, 20205 min read
14 views
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3 Ways to Ensure Early Content Marketing Efforts Pay Off
Garrett Moon CEO and co-founder of CoSchedule From pop-ups and banner ads to high-budget prime-time television commercials, traditional...
Barb Ferrigno
Jun 12, 20203 min read
6 views
How Content Marketing Can Solve Your Customers' Problems
Alex Ionides Managing Director, Silx Content marketing is all about using content to solve the same problems that your company’s products...
Barb Ferrigno
Jun 12, 20203 min read
9 views
7 Tips To Achieve Quick Results Through Content Marketing In 2020
Aparajita Choudhury Founder, Hummingword Why do brands often fail at content marketing? Are you investing enough time in preparing a...
Barb Ferrigno
Jun 12, 20204 min read
4 views
3 Content Marketing Tips for Your Service Business
Robert W. Bly Author, Copywriter and Marketing Consultant The following excerpt is from Robert W. Bly’s book The Digital Marketing...
Barb Ferrigno
Jun 12, 20203 min read
2 views
The 10-Step Effective Content Marketing Campaign
Robert W. Bly Author, Copywriter and Marketing Consultant The following excerpt is from Robert W. Bly’s The Content Marketing Handbook....
Barb Ferrigno
Jun 12, 20204 min read
3 views
How to Overcome Writer's Block When Creating Content
Have you ever sat down to write something only to have your mind go completely blank the second you're about to begin? According to a...
Barb Ferrigno
May 11, 20203 min read
4 views
Why It's Time to Stop Reading About Content Marketing and Start Doing It
Earlier this year, I published a list of some of the most striking content marketing statistics that all marketers and business owners...
Barb Ferrigno
May 11, 20203 min read
6 views
These Are the 3 Types of Content You Should Focus on to Grow Your Business
Getty Images It is easy to become overwhelmed with the bevy of ideas of how to get your message out to the masses. However, one thing is...
Barb Ferrigno
May 11, 20202 min read
4 views
How Content Marketing Has Changed, and What to Expect in the Future
By Solomon Thimothy, founder of Clickx Content marketing can be a concept many fail to understand -- and it’s not surprising why. The...
Barb Ferrigno
May 11, 20203 min read
5 views
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