B2B Marketing Strategies for a Post-Pandemic Environment
By Kartik Anand 2020 was a year that many business owners and entrepreneurs would like to forget, both in terms of how it impacted their...
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Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail,
email, lead generation, marketing, social media, and more. Come back often as we are adding content on
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Barb Ferrigno
- Jun 17, 2022
- 3 min
How to Start and Market Your Photography Business
Whether you enjoy taking photos or you’ve simply always been attracted to this visual medium, you might be thinking about starting your...
7 views
Barb Ferrigno
- Jun 16, 2022
- 4 min
How To Use Data and Analytics to Improve Your Marketing Efforts
Marketing today means using data and analytics to determine which tactics and strategies have the highest return on investment (ROI) and...
8 views
Barb Ferrigno
- May 25, 2022
- 2 min
Analysing Successful Marketing Campaigns
A Closer Look At Some Successful Campaigns When talking about marketing most will automatically bring up the usual suspects. Promo codes,...
5 views
Barb Ferrigno
- May 25, 2022
- 2 min
Can Inexpensive Viral Marketing Succeed?
Does Cheap Viral Marketing Actually Work? The undeniable truth is that effective marketing is expensive. You generally get what you pay...
2 views
Barb Ferrigno
- May 12, 2022
- 3 min
5 Marketing Tips for Your Businesses Social Media Accounts
A constant presence on social media should be part of your business strategy. This will give you the exposure you need to grow and expand...
10 views
Barb Ferrigno
- Mar 29, 2022
- 6 min
8 Steps To Effective Marketing Campaign Management
Starting a business is perhaps one of the best strategies to earn a living. As a business owner, you’ll have the freedom to make your...
21 views
Barb Ferrigno
- Feb 14, 2022
- 5 min
Important Components of a Brilliant Marketing Message
When making a marketing message, your primary objective is to convey an idea to your target audience. This idea is always based on the...
65 views
Barb Ferrigno
- Dec 3, 2021
- 13 min
Tips to boost holiday sales in 2021 with Websites + Marketing
by Stacy Hartman This article was originally published on Feb. 23, 2021, and updated on Nov. 15, 2021. With all the buzz around supply...
2 views
Barb Ferrigno
- Oct 19, 2021
- 4 min
How to Start a Successful Marketing Agency from Scratch
Marketing is at the center of every business strategy, helping brands find authentic ways to reach their customers, gain their trust, and...
32 views
Barb Ferrigno
- Oct 18, 2021
- 4 min
Tips to Take Recruitment Marketing to the Next Level and Hire the Best Talent in 2021
Modern job seekers have the luxury of choosing the brands they want to work with, simply because there are so many employers to choose...
7 views
Barb Ferrigno
- Sep 28, 2021
- 3 min
Ways To Unlock Your Leadership Careet In Marketing
Being a successful leader in any career path takes hard work and lots of effort. The more employees that you have working underneath you,...
14 views
Barb Ferrigno
- Sep 24, 2021
- 4 min
10 Marketing Collaterals You Need For Your Business Now
Marketing collateral refers to pieces of content that convey the company’s brand message in the proper sense. Customers who are stuck at...
18 views
Barb Ferrigno
- Aug 2, 2021
- 3 min
5 Marketing Strategies to Grow your Business
There are more ways available than ever before to grow your business. You can take your pick among a wide variety of new strategies. Many...
5 views
Barb Ferrigno
- Jul 29, 2021
- 4 min
4 Important Characteristics of a Successful Marketing Professional
There are many reasons why a career in marketing is one that is in such high demand right now. Marketing professionals know how to help a...
30 views
Barb Ferrigno
- Jul 23, 2021
- 3 min
5 Ways to Market your Business
Having a shoestring budget should not derail your business success in 2021. Discussed here are five cost-effective marketing strategies...
20 views
Barb Ferrigno
- Jul 22, 2021
- 3 min
5 Marketing Strategies to Grow your Business
There are more ways available than ever before to grow your business. You can take your pick among a wide variety of new strategies. Many...
15 views
Barb Ferrigno
- Jul 21, 2021
- 4 min
5 Tips to Better Manage Your Marketing Budget in the Post-COVID-19 World
Digital marketing might be way more cost-effective than traditional marketing, and the fact that it’s much less expensive should be...
16 views
Barb Ferrigno
- Jul 1, 2021
- 4 min
Ignoring These 4 Marketing Trends Could Cost You in the Long Run
James Jorner Business Development Manager Although the pandemic made executing marketing plans and 2020 goals a chaotic process, the good...
7 views
Barb Ferrigno
- Jun 22, 2021
- 3 min
Great Marketing Message Strategies For Successful Campaigns
Marketing messaging goes so much further than a tagline or a slogan. It is the overarching theme of the words your brand uses, the type...
67 views
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