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Can A.I. help our Events - or will it destroy everything?


Should you be afraid of A.I. (Artificial Intelligence)? Will AI cost you your job? Will AI destroy the events industry? OR...can AI and AI tools be used to make our trade shows and events better than ever? 1) This week - How A.I. will Improve Trade Shows! My guest, Kalon Welch, is the Co-Owner and EVP for FastSensor where they utilize AI tools to help customers like Best Buy and Walmart better understand customer buying habits. Kalon regularly speaks as an industry expert on location based AI driven analytics and future retail based technology.

We discuss:

  • What is Unsupervised AI?

  • What Privacy concerns should we have?

  • How easy is it to deploy AI tools for events?

  • What are AI-Driven Event Analytics?

Listen now to #228 and SHARE IT!! Episode #228 - AI and Trade Shows

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2) NEW - Group Training! Ever get to the show and some of your staff seems confused, or you wonder if these are the same people who work for your company? Let's get your booth staff up to speed quickly and make sure everyone is on the same page with Group Training via Zoom for you and your entire team! Includes a strategy session before the training so we can understand your goals and your team, and then we put together the training to set you all up for success! Send a request here so we can discuss the possibilities! CLICK HERE 3) Trade Show PRO Tip of the Week - Watch how Attendees interact with your Booth!

At some point during the show, step aside from your booth and watch how attendees interact with your booth. Where do they walk up? What do they spend time doing or looking at? How does your team engage and interact with the attendees? Do this and you will learn so much!

4) Looking for a Topic? We've made it simple!

- Visit our Episode Guide HERE! Have a question or challenge? Contact Me! I'm here to help! Jim

Jim Cermak Host & Trade Show Coach jim@tradeshowu.biz

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Barb Ferrigno, Concept Marketing Group

We are passionate about our marketing. We've seen it all in our 46 years - companies come and go but the businesses that are consistent, steady, and have a goal are the companies that succeed. We work with you to keep you on track, change with new technologies and business strategies, and, most importantly, help you to succeed. It's not always easy, and it's a lot of hard work but the rewards are well worth the effort. 

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