Designing Memorable Trade Show Displays – with Tracey Piechocki
by Jim Cermak
It’s not enough to have a good-looking booth display, as there could be hundreds of good-looking displays at your next event. Your booth design needs to be Memorable! To discuss this important topic, I have joining me Tracey Piechocki, the second-generation owner and marketing strategist of Illustrated Designs. Tracey has degrees in marketing and management and over 25 years of experience in design, marketing, trade shows, and strategy for a wide range of clients.
In addition to creating marketing materials, Tracey and her creative team have a passion for designing and fabricating unique interactive displays and larger-than-life product replicas.
In this episode we discuss:
Some of the mistakes businesses make when it comes to their trade show booths
How trade show booths will be changing in this digital age
Tracey’s Top Takeaways:
Trade shows should be part of an overall marketing plan and strategy.
A good booth design is so much more than nice graphics.
Get the Free Trade Show Booth Pre-Design Guide:
Click here: https://bit.ly/3cGlrBQ
How to contact Tracey and Illustrated Designs:
Follow Tracey or Illustrated Designs on Linkedin, Facebook, Instagram, and Youtube.
Phone: (215) 813-6314
Facebook, Instagram, Linkedin, Youtube
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About the author, Jim Jim Cermak has over 25 years of marketing, consulting, and training experience, and has planned and worked hundreds of Trade Shows. He gets a little overly excited about Trade Shows, and puts that passion into helping companies get better results!