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Do You make this Mistake? (I made it for years 😬)



There's a reason I consider this week's episode a PRO Tip - I "practiced" this mistake so many times before I finally figured it out and went PRO! Ok, no groaning at my "dad" joke...let's get to fixing your ROI which definitely is NO Joke! 1) This week - Don't Follow Up this Way!

For this episode, I discuss what turned out to be a complete Game-Changer for me - and it will be for you, too! This PRO Tip is - Don't follow up with All leads the same way!

  • There are different types of leads: some cool, some hot, some big, and some small.

  • Some you have a fantastic, in-depth conversation with, and some you scan their badge

  • Make sure you follow up with each of these types of leads Appropriately!

Did you realize that the follow-up should start right during your conversation at the booth?


In under 10 minutes, I talk about this vital fact and so much more!


Check it Out! Episode #185 - PRO Tip #6 - Don't Follow Up the Same Way


Be sure you are Subscribed so you don't miss an episode! AppleGoogleSpotify

2) Jim's Pro Trade Show Tip #164 - Don't Rely on the Attendee to Follow Up!

  • Many attendees will tell exhibitors that they will reach back out to them.

  • This RARELY happens!

  • Take the responsibility of Following Up and ensure it gets done!

3) Data is POWER! FREE Audience Acquisition Guide!

  • If you are a Show Organizer, you are probably trying to figure out how to get MORE Revenue from every event.

  • The key to this is DATA - and more importantly how to use it!

  • Have you heard about BearIQ? It's a powerful tool that can help capture, aggregate, and sort data for you to take Action.

  • Click Here to visit Bear Analytics and get a FREE Audience Acquisition Guide!

  • Mention Trade Show University for a Bonus Free Report!

Let's work together to make your next show Wildly Successful! Contact Me! Jim Cermak Host & Trade Show Coach jim@tradeshowu.biz


About the author, Jim Jim Cermak has over 25 years of marketing, consulting, and training experience, and has planned and worked hundreds of Trade Shows. He gets a little overly excited about Trade Shows, and puts that passion into helping companies get better results!



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