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You're missing opportunities if you're not doing this!



1) This week - Are you Planning your Attendee Journey?

Do you have your entire Attendee Journey orchestrated ahead of time? Do not miss out on this important step which can completely change your ROI! Join me for this quick yet important conversation today - just 7 impactful minutes! Welcome to another Perfect Pairings episode with my good friend, Food & Wine Entertainment expert, Michael Green! Michael and I discuss Orchestrating from the First Contact, including…

  • How to plan your attendee's journey

  • How and why to orchestrate beginning with the first point of contact

  • What tips to create the right orchestration?

  • And more!!

Be sure you are Subscribed so you don't miss an episode! AppleGoogleSpotify

2) Jim's Pro Trade Show Tip #162 - Set Aside Time for Follow-up

  • When getting back after a day or several days at a Trade Show, we can be overwhelmed with just trying to play catch up from being away from the day-to-day of the business.

  • If we don’t have time set aside for following up with all those leads from the show, they can get lost and forgotten and never followed up with. Unfortunately, I see this happen all the time.

3) FREE Video Training - How to Pick the Right Trade Show!!

  • EXCLUSIVE for Email Subscribers!

  • I created this powerful training program that gives the 7 questions businesses need to ask to determine how to select the right Trade Show

  • Also a great tool for show organizers or associations to help their exhibitors know that their show is the best for them.

  • Just 13 minutes long and 100% FREE - only for you!


About the author, Jim Jim Cermak has over 25 years of marketing, consulting, and training experience, and has planned and worked hundreds of Trade Shows. He gets a little overly excited about Trade Shows, and puts that passion into helping companies get better results!


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Barb Ferrigno, Concept Marketing Group

We are passionate about our marketing. We've seen it all in our 46 years - companies come and go but the businesses that are consistent, steady, and have a goal are the companies that succeed. We work with you to keep you on track, change with new technologies and business strategies, and, most importantly, help you to succeed. It's not always easy, and it's a lot of hard work but the rewards are well worth the effort. 

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