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Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail,
email, lead generation, marketing, social media, and more. Come back often as we are adding content on
daily basis.
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5 Mistakes To Avoid When Planning A High-Profile Event
It's exciting but difficult to do event planning , especially a big one. The pressure rises from VIPs to deadlines. One mistake might...
Barb Ferrigno
Jul 143 min read
A Beginner’s Guide to Monetizing Digital Platforms: Payments, Gateways, and Revenue Streams
A lot of digital platforms start with a bold idea and a clear vision — but stumble when it’s time to turn that vision into revenue. It’s...
Barb Ferrigno
Jul 139 min read
How to Use AI Chatbots to Convert Real Estate Leads 24/7
There’s nothing worse than knowing you lost a potential client just because you didn’t reply quickly enough. In real estate, those...
Barb Ferrigno
Jul 123 min read
Image Optimization for SEO: Formats, Compression and Speed
Images are actually significant in terms of design of websites so as to be appealing, engaging and attractive to use. They assist in...
Barb Ferrigno
Jul 116 min read
How Utilizing a Messaging Service Can Help Grow Your Business
Image from Pexels Communication is one of the greatest variables that identify whether any organization is going to be successful in the...
Barb Ferrigno
Jul 103 min read
Top 10 Credit Repair Service Marketing Ideas 2025
In the year 2025, establishing a credit repair business and building a reputable and profitable brand will require a lot more than the...
Barb Ferrigno
Jul 106 min read
Digital Marketing Visuals: Crafting Compelling Designs for Maximum Impact
Are your visuals really turning heads? In a world where news, selfies, and ads fight for split seconds of attention, a great visual is...
Barb Ferrigno
Jul 106 min read
AI in Social Media Marketing: Targeting, Analytics, and Beyond
AI is changing the way brands show up on social media. It shapes what they post, who sees it, and even how fast they respond. Human-only...
Barb Ferrigno
Jul 96 min read
Succession Secrets: How to Ensure Your Company Continues Thriving
Any business comes to the stage when the leadership has to be transferred to another individual. A succession plan is clear whether...
Barb Ferrigno
Jul 93 min read
How to Turn Your Property Into a Thriving Rental Business
Turning a property into a successful rental business is one of the most rewarding ways to generate consistent income and build long-term...
Barb Ferrigno
Jul 83 min read
Marketing to Seniors Without Sounding Outdated: A Creative Strategy Guide
Source: Unsplash Older adults don’t want to be talked down to, stereotyped, or treated like relics of the past. And yet, that’s exactly...
Barb Ferrigno
Jul 65 min read
How Parking Prices Compare at Major Australian Airports
When planning a trip, the last thing you want to deal with is unexpected parking costs. While airfares and hotel bookings get the most...
Barb Ferrigno
Jul 53 min read
Specialized Loans for Australian Startups: Flexible Plans for Your Success
Starting a business can feel like a rollercoaster. The highs of innovation and the lows of navigating complex financial hurdles. For...
Barb Ferrigno
Jul 54 min read
The Best 4-step Morning Routine to Optimize Your Health
Establishing a consistent morning routine that works for you is one of best things you can do for your health. Not only does an effective...
Barb Ferrigno
Jul 34 min read
What to Look for When Choosing a Business IT Service Provider: AGuide for Growing Companies
The need for a reliable, efficient, and forward-thinking IT partner becomes a critical pillar of your operational success. The right IT...
Barb Ferrigno
Jul 24 min read
Dynamic Displays: Unlocking Digital Signage’s Potential in Australian Outdoor Advertising
As technology evolves, so does the way businesses communicate with their audiences. Digital signage has emerged as a game-changer in the...
Barb Ferrigno
Jul 23 min read
Tips for Hiring a Great Roofing Contractor
Hiring a reliable roofing contractor can make or break your next home improvement project. Whether you're dealing with storm damage, a...
Barb Ferrigno
Jul 23 min read
Schema Markup for Local Businesses: Unlocking Rich Snippets and Voice Results
Until recently, keyword stuffing and building backlinks were the only ways to enhance the SEO of a site. For local businesses seeking to...
Barb Ferrigno
Jul 23 min read
Bridging Revenue Gaps: Short-Term Financial Tactics for Small Businesses
For small businesses, revenue fluctuations are a natural part of the journey. Whether due to seasonal slowdowns, delayed client payments,...
Barb Ferrigno
Jun 303 min read
A Look at How Employee Ownership Can Save Local Businesses
Local firms face many changes as founders retire, expenditures rise, or larger organizations move in. These changes may make it difficult...
Barb Ferrigno
Jun 274 min read
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