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Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail,
email, lead generation, marketing, social media, and more. Come back often as we are adding content on
daily basis.
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When Doors Open Again: Return to Coworking Space or Continue to Work From Home?
Deciding what’s best for your business The popularity of coworking spaces — like WeWork, The Wing and Soho Work — has been on the rise....
Barb Ferrigno
May 28, 20207 min read
A 2 Minute Tip To Reduce Your Plastic Use Better Living
As many of your know, a big part of my home life is finding simple ways to reduce my environmental impact. I wrote about using less water...
Barb Ferrigno
May 27, 20201 min read
Why Core Competencies Matter for Your Business
John Boitnott Journalist, Digital Media Consultant and Investor You may have heard or read the phrase “core competency” lately and...
Barb Ferrigno
May 27, 20203 min read
What Is Outbound Logistics and Why Is It So Important to Modern Business?
What is Outbound Logistics? Outbound logistics is a term for the processes of storing, moving and distributing goods. It includes all...
Barb Ferrigno
May 25, 20204 min read
CARNIVAL CORPORATION AND PLC
Carnival corporation & plc is the world's largest travel company operating more than 100 ships. The company came into being in 1972 by...
Barb Ferrigno
May 22, 20204 min read
7 Ways to Enhance Workplace Productivity & Safety
A happy employee is a productive employee. If you don’t take care of people who work for you, they’ll grow frustrated, dissatisfied, and...
Barb Ferrigno
May 21, 20203 min read
How to Optimize Your Pool Maintenance Schedule to Conquer Your Peak Season
Most pools aren’t maintained to a good standard of hygiene. Even established businesses and public pools get it wrong. In a landmark...
Barb Ferrigno
May 21, 20203 min read
Keeping Your Office Valuables Secure During COVID-19
Businesses work to make profits. And because they make a profit, chances are they most likely have valuable items. Unfortunately, there...
Barb Ferrigno
May 17, 20203 min read
Easy Ways to Make Your Business More Organized
If you want to increase employee productivity and ensure your business operations run smoothly, business organization is essential. In...
Barb Ferrigno
May 12, 20202 min read
The Role of Packaging in Marketing
Product packaging isn’t just about holding and protecting your product until it is sold. In fact, product packaging is what you make of...
Barb Ferrigno
May 9, 20202 min read
Four Ways to Effectively Market Your E-commerce Store
Ecommerce is one of the biggest industries in the world today. Everybody’s shopping online, and you’d be hard-pressed to find something...
Barb Ferrigno
May 8, 20202 min read
How Companies Are Using Big Data to Boost Sales, and How You Can Do the Same
Syed Balkhi Entrepreneur, Growth Hacker and Marketer Modern-day marketing has changed drastically over the past decade. Back in the day,...
Barb Ferrigno
May 6, 20202 min read
Big Data Analytics: Use Cases in Developing Countries
Yasir Wani Product Analytics Specialist Computing is already a necessity after -- oxygen, water, electricity, gas and telephones. It has...
Barb Ferrigno
May 6, 20205 min read
Now Is the Time to Future-Proof Your Data Privacy
Jennifer Spencer CEO of Energent Media The ever-growing need for businesses to safeguard and manage the sensitive data they collect and...
Barb Ferrigno
May 6, 20204 min read
Why You Shouldn’t Keep Customers Waiting and How Route Planning Software Can Help
The biggest problem facing any industry that is required to go to the customers location, is that people are becoming increasingly...
Barb Ferrigno
Apr 23, 20202 min read
Looking for Leads? These 4 Direct Mail Offers Are Your Answer
Robert W. Bly Author, Copywriter and Marketing Consultant The following excerpt is from Robert W. Bly’s book The Direct Mail Revolution:...
Barb Ferrigno
Apr 21, 20203 min read
Ways for Your Business to Stay Ahead During the Coronavirus Outbreak
Image Source Since the outbreak of COVID-19, countries around the world have been imposing strict measures to stop the spread of the...
Barb Ferrigno
Apr 20, 20204 min read
Automation Is Becoming a Business Imperative: Don't Wait Until It's Too Late
Suresh Yannamani President, Exela Technologies Machines haven’t yet supplanted human workers en masse, but at the World Economic Forum’s...
Barb Ferrigno
Apr 17, 20205 min read
6 Steps to Building a Successful Online Drop Shipping Business
Jonathan Long Founder, Uber Brands Drop shipping is an extremely popular business model for new entrepreneurs, especially gen Zers and...
Barb Ferrigno
Apr 17, 20205 min read
7 Steps to a Perfectly Written Business Plan
by John Rampton Entrepreneur and Connector Every business needs to have a written business plan. Whether it’s to provide direction or...
Barb Ferrigno
Apr 17, 20204 min read
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