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Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail,
email, lead generation, marketing, social media, and more. Come back often as we are adding content on
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Important Components of a Brilliant Marketing Message
When making a marketing message, your primary objective is to convey an idea to your target audience. This idea is always based on the...
Barb Ferrigno
Feb 14, 20225 min read
Tips to boost holiday sales in 2021 with Websites + Marketing
by Stacy Hartman This article was originally published on Feb. 23, 2021, and updated on Nov. 15, 2021. With all the buzz around supply...
Barb Ferrigno
Dec 3, 202113 min read
How to Start a Successful Marketing Agency from Scratch
Marketing is at the center of every business strategy, helping brands find authentic ways to reach their customers, gain their trust, and...
Barb Ferrigno
Oct 19, 20214 min read
Tips to Take Recruitment Marketing to the Next Level and Hire the Best Talent in 2021
Modern job seekers have the luxury of choosing the brands they want to work with, simply because there are so many employers to choose...
Barb Ferrigno
Oct 18, 20214 min read
Ways To Unlock Your Leadership Careet In Marketing
Being a successful leader in any career path takes hard work and lots of effort. The more employees that you have working underneath you,...
Barb Ferrigno
Sep 28, 20213 min read
10 Marketing Collaterals You Need For Your Business Now
Marketing collateral refers to pieces of content that convey the company’s brand message in the proper sense. Customers who are stuck at...
Barb Ferrigno
Sep 24, 20214 min read
5 Marketing Strategies to Grow your Business
There are more ways available than ever before to grow your business. You can take your pick among a wide variety of new strategies. Many...
Barb Ferrigno
Aug 2, 20213 min read
4 Important Characteristics of a Successful Marketing Professional
There are many reasons why a career in marketing is one that is in such high demand right now. Marketing professionals know how to help a...
Barb Ferrigno
Jul 29, 20214 min read
5 Ways to Market your Business
Having a shoestring budget should not derail your business success in 2021. Discussed here are five cost-effective marketing strategies...
Barb Ferrigno
Jul 23, 20213 min read
5 Marketing Strategies to Grow your Business
There are more ways available than ever before to grow your business. You can take your pick among a wide variety of new strategies. Many...
Barb Ferrigno
Jul 22, 20213 min read
5 Tips to Better Manage Your Marketing Budget in the Post-COVID-19 World
Digital marketing might be way more cost-effective than traditional marketing, and the fact that it’s much less expensive should be...
Barb Ferrigno
Jul 21, 20214 min read
Ignoring These 4 Marketing Trends Could Cost You in the Long Run
James Jorner Business Development Manager Although the pandemic made executing marketing plans and 2020 goals a chaotic process, the good...
Barb Ferrigno
Jul 1, 20214 min read
Great Marketing Message Strategies For Successful Campaigns
Marketing messaging goes so much further than a tagline or a slogan. It is the overarching theme of the words your brand uses, the type...
Barb Ferrigno
Jun 22, 20213 min read
How to Bridge the Gap Between Marketing and Sales
Source If you still see your marketing and sales teams as two completely separate entities, you’re making a huge mistake. Collaboration...
Barb Ferrigno
Jun 16, 20214 min read
3 Marketing Tips For People Who Are Self-Employed
Marketing yourself can be difficult and can add stress to your life, especially if you are new at it. If you are self-employed, a free...
Barb Ferrigno
Jun 2, 20212 min read
Vital B2B Marketing Strategies to Grow Your Firm
Source Traditionally, B2B firms engage in minimal marketing, usually using outbound and direct marketing techniques. Because the customer...
Barb Ferrigno
May 27, 20213 min read
Covid 19 -How to Adapt Your Business to Survive
Image via Unsplash How to Start an LLC Is your marketing approach lackluster? Let the experts at Concept Marketing Group help grow your...
Barb Ferrigno
Mar 29, 20212 min read
3 Tips For Breaking Bad News To Your Marketing Clients
When you work in marketing, you’re bound to run into some roadblocks as you strive to create marketing campaigns that rival some of the...
Barb Ferrigno
Mar 20, 20212 min read
8 Ways To Improve Your Business’ Marketing
by TNS Experts Now, more than ever, the business world is getting crowded, more competitive, and rapidly changing, especially in the...
Barb Ferrigno
Mar 15, 20216 min read
What Is Growth Marketing? An Introductory Guide
This article is originally posted on Galactic Fed. The marketing industry dates back to the industrial revolution when competition in the...
Barb Ferrigno
Feb 8, 20215 min read
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