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Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail,
email, lead generation, marketing, social media, and more. Come back often as we are adding content on
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SUCCESS STORY! 😃 Lessons learned from a Huge Event!
Jim Cermack, Tradeshowu.biz Success Stories have lessons learned in them that are important for companies big and small. Proud to have a...

Barb Ferrigno
Apr 7, 20221 min read


Learn the 4 Trade Show Hacks for better ROI!
by Jim Cermak Tradeshowu.biz One thing Event Planners and Professionals (#eventprofs) would love to get more of is Trade Show Hacks! So...

Barb Ferrigno
Apr 7, 20221 min read


You're Using LinkedIn WRONG! Here's how to change it
by Jim Cermak, Tradeshowu.biz Do you use LinkedIn? Millions of business people use LinkedIn every day to market their business, build...

Barb Ferrigno
Apr 7, 20221 min read


Bringing the Experience of YOU at Trade Shows – interview with Robin Sacks & Angie Pohlman
by Jim Cervak Tradeshowu.biz Special Interview with Robin Sacks and Angie Pohlman of GroundedInClarity.com It’s more than just...

Barb Ferrigno
Mar 24, 20224 min read


Build Relationships with Food & Wine Experiences with Michael Green
We have so many amazing memories which involve food. You can bring the power of food and wine to create experiences at your events that...

Barb Ferrigno
Mar 15, 20221 min read


Why You Need to use a CVB or DMO for your Next Event – Michelle Moore of Experience Kissimmee
Jim Cermak Tradeshowu.biz Convention & Visitors Bureaus (CVB) and Destination Marketing Organizations (DMO) can be a huge asset to your...

Barb Ferrigno
Mar 15, 20222 min read


Should You Start a Podcast to Build Your Brand? with Mike Morrison
Jim Cermak Tradeshowu.biz Join me in welcoming Mike Morrison, Host of The Don and Mike Show Podcast, a weekly podcast focused on Trade...

Barb Ferrigno
Mar 15, 20221 min read


Event Magic in a Post-Covid world – with Magician Scott Tokar
Jim Cermak Tradeshowu.biz What do Trade Shows, Conferences, and Live Events look like as we get past the pandemic? Especially for...

Barb Ferrigno
Mar 15, 20221 min read


Master Class on Public Relations for Live & Virtual Events – with Josh Weiss
Jim Cermak Tradeshowu.biz Josh Weiss is the President of 10 to 1 Public Relations – a company that provides strategic communications...

Barb Ferrigno
Mar 15, 20222 min read


Drive People to your Virtual Events using Funnels – with Cory E Carter
by Jim Cermak Tradeshowu.biz What are Funnels and how can they be a secret weapon in driving traffic to your webinars and virtual events?...

Barb Ferrigno
Mar 15, 20221 min read


Top Tips for Using Video in Marketing & Virtual Events – with Flex Media
by Jim Cermak www.Tradeshowu.biz FOR THE SPECIAL VIDEO TIPS OFFER – Visit: https://www.flexmediacle.com/tradeshowu/ ——————————————- NOTE:...

Barb Ferrigno
Mar 15, 202228 min read


LinkedIn Mastery for Shows & Events – with Heather Taylor
SPECIAL PROMO OFFER!! LinkedIn Profile Optimization & Overhaul Mention Trade Show University and receive $20 off!! ———————————————-...

Barb Ferrigno
Mar 15, 20223 min read


Marketing Automation for non-techies – Breaking it Down
In our last episode, Ryan Mansfield from Revolt Automation brought a ton of value about Marketing Automation and gave you some amazing...

Barb Ferrigno
Mar 15, 20222 min read


How to use Marketing Automation for Maximum ROI! With Ryan Mansfield
Ep. 019: How to use Marketing Automation for max ROI! With Ryan Mansfield Check this out!!! Exclusive for Trade Show University...

Barb Ferrigno
Mar 15, 20222 min read


Doing Sponsoring RIGHT! What to Do & What to Avoid
by Jim Cermak Tradeshowu.biz Let’s dive in to today’s topic which is Doing Sponsoring RIGHT! Before I get started going through the...

Barb Ferrigno
Mar 15, 20223 min read


Champion-level Success by Mastering the Basics
by Jim Cermak Tradeshowu.biz Teams win Championships by being better at the Basics than everyone else. And your company can WIN your...

Barb Ferrigno
Mar 14, 20222 min read


Doing Sponsoring RIGHT! What to Do & What to Avoid
by Jim Cermak TradeShowU.biz Let’s dive into today’s topic which is Doing Sponsoring RIGHT! Before I get started going through the...

Barb Ferrigno
Mar 14, 20223 min read


Tips & Tricks to Rock Your Booth Selection
by Jim Cermak TradeShowU.biz Booth placement and selection is just like real estate – it’s all about Location, Location, Location! But...

Barb Ferrigno
Mar 14, 20222 min read


Creating your Booth Flow
by Jim Cermak TradeShowU.biz If you’re not familiar with the term Booth Flow, it’s just what it sounds like – how to get show attendees...

Barb Ferrigno
Mar 13, 20224 min read


Training Your Booth Staff for Success
by Jim Cermak TradeShowU.biz Training your booth staff starts with giving them the basics, and then shows them how to use those basics to...

Barb Ferrigno
Mar 13, 20223 min read
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